Farmhouse Delivery

Farmhouse Delivery brings the farm to your door, offering local produce, meat, dairy, eggs, and local artisanal products to customers in Austin. The imagery associated with this concept was thick. We wanted to create the sense of “farm delivered” with a strong brand identity that they could later apply to products. While at Duel Purpose, we presented several iterations. With each new option we tried to strip away the unnecessary, eventually even changing the color palette.